The has effectively opened the door for premium pricing. European buyers, who previously avoided Cambodian fresh produce due to reliability concerns, are now signing long-term contracts. In 2025, exports of fresh Cambodian longan via HMM Gracel vessels increased by 215% year-over-year.
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The is more than just a new ship class; it is a strategic asset for the Kingdom’s economic diversification. For too long, Cambodian exporters were forced to accept low prices due to high spoilage. Today, with the Gracel Series, a pack of fresh Kampot pepper or a carton of premium mangoes can arrive in Tokyo looking as fresh as the day it was picked. The has effectively opened the door for premium pricing
: Ensure the wall space can accommodate the specific dimensions (common sizes include 60x80cm or 70x90cm). Today, with the Gracel Series, a pack of
If you are in the export business, now is the time to audit your supply chain. Ask your freight forwarder: “Are we using the HMM Gracel Series?” If the answer is no, you are literally throwing money into the Tonlé Sap.