and music festivals worldwide to increase your label's fame and revenue. Digital Marketing:

: Manage over 1,000 real-world artists with statistics updated for the 2021 season.

The "Extra 2k21" version introduced updated rosters, 2021-style social media mechanics (TikTok challenges, streaming algorithms), and deeper artist personality traits.

The "Extra" version of the game introduces more complex CEO mechanics, including detailed negotiating, a rebuilt UI, and a scoreboard for global competition.